Deploy frequency
How often you can ship to production, safely.
We help businesses across multiple industries build scalable, secure and future-ready digital products. Our team combines deep technical expertise with industry knowledge to deliver custom software solutions that drive growth.
Let's TalkIf your team treats a release like a fire drill, the problem isn't the release — it's the platform underneath. We build CI/CD, Kubernetes, Terraform, observability and on-call practice that turn deploys into a non-event. From deploy-per-quarter to deploy-per-hour, without the drama.
$ git push origin main
→ pipeline #2481 triggered (softfix/app @ a7f3d2c)
✓ lint 12.4s
✓ unit tests 2m 18s · 428 passed
✓ build image 1m 04s · app:a7f3d2c
✓ security scan 38s · 0 critical
✓ push to registry 22s
→ argo sync staging rolling 3 replicas
✓ staging healthy 6/6 pods ready
→ awaiting approval · prod
approved by @priya.sre (2 min ago)
→ argo sync prod canary 10% → 100%
✓ prod healthy 24/24 pods · 0 errors
deploy complete in 7m 42s · rollback available
Pipeline stages
Four numbers tell you whether your engineering team can move fast without breaking things. We baseline them on week one, then track them month over month.
How often you can ship to production, safely.
From first commit to running in production.
How often a deploy causes an incident.
How fast you recover when something does break.
The pipeline below is what we set up by default. Each stage has a purpose, a time budget, and a failure policy — nothing runs longer than it has to.
Push, PR, tag or schedule fires the pipeline. Path filters keep it fast.
≤ 2s
Style, types, dead code, secrets. Fails fast, blocks the rest.
≤ 30s
Parallel shards, cached dependencies, coverage gates on changed files.
≤ 5 min
Multi-stage Docker, SBOM, signed artifacts, tagged by commit SHA.
≤ 3 min
SCA, SAST, image scan, IaC policy. Fails on critical, warns on the rest.
≤ 2 min
Argo CD sync, rollout status, smoke tests, auto-rollback on failure.
≤ 5 min
Manual gate for prod, then canary 10% with auto-rollback on SLO burn.
you decide
Post-deploy checks, dashboards updated, Slack informed, changelog written.
≤ 3 min
We're not a dashboard vendor. We design, build and hand over the platform your team runs on — then keep it healthy.
GitHub Actions, GitLab CI or Jenkins — with caching, sharding and fast feedback.
EKS, GKE, AKS or self-managed. Networking, autoscaling, GPU workloads, upgrades.
Modules, remote state, drift detection and policy-as-code — no more clicking through consoles.
Prometheus, Loki, Tempo, Grafana. OpenTelemetry end-to-end, SLOs and burn alerts.
SAST, SCA, image scanning, SBOMs, sigstore signing, admission policies.
AWS, Azure, GCP accounts set up as code with guardrails, budgets and tagging policies.
Argo CD, Flux, Argo Rollouts. Canary, blue/green, feature flags, auto-rollback.
Error budgets, runbooks, alert hygiene, incident review templates that lead to real fixes.
Rightsizing, spot, savings plans, autoscaling policies. Cost per team, per service, per customer.
Backstage or custom portal so developers self-serve environments, deploys and secrets.
VM-based apps lifted into images, then modernised in stages — no big-bang rewrite.
Monthly retainer: upgrades, security patches, incident response and continuous improvements.
Before
After
We'll use whatever fits your team — but here's what we reach for most often, and why.
Docker
Containers
Kubernetes
Orchestration
Terraform
IaC
Argo CD
GitOps
GitHub Actions
CI/CD
GitLab CI
Pipelines
Prometheus
Metrics
Grafana
Dashboards
OpenTelemetry
Traces
Vault
Secrets
AWS
EKS · RDS · S3
Azure
AKS · DevOps
Google Cloud
GKE · Cloud Run
Helm · Kustomize
Packaging
PagerDuty
On-call
If a new engineer can't spin up a copy of production from your repo, your infrastructure isn't really code. Terraform modules, Helm charts, environment overlays — all reviewed in PRs like any other change.
Modules versioned and shared across teams
Remote state with locking, drift detection nightly
Policy-as-code blocks non-compliant plans (OPA / Sentinel)
Cost estimate shown on every plan, before apply
module "eks" {
source = "git::ssh://git@github.com/softfix/tf-modules//eks?ref=v4.2.0"
cluster_name = "prod-ap-south-1"
kubernetes_version = "1.29"
node_groups = {
system = {
instance_types = ["m6i.large"]
min_size = 2
max_size = 6
}
gpu = {
instance_types = ["g5.xlarge"]
taints = [{ key = "workload", value = "gpu", effect = "NO_SCHEDULE" }]
}
}
tags = local.standard_tags
}
resource "aws_budgets_budget" "monthly" {
budget_type = "COST"
limit_amount = 5000
limit_unit = "USD"
time_unit = "MONTHLY"
}
$ terraform plan · 14 to add, 2 to change, 0 to destroy est. cost +$412/mo
Most teams we meet are at level 2 or 3. Getting to 4 is usually a matter of months, not years — if the platform work is done properly.
Deploys by hand, SSH into servers, no tests in CI.
Scripts, some CI, but envs differ and rollback is painful.
CI/CD, IaC, tests run. Deploys are still scary.
DORA metrics tracked, canary deploys, SLOs, on-call runbooks.
Self-service platform, error budgets, cost-aware engineering.
Some teams want a one-off platform build. Others want an embedded SRE team. We do both, plus the audit that tells you which you actually need.
A written report on what's slow, risky or over-engineered — with a prioritised plan.
CI/CD, IaC, Kubernetes, observability, security guardrails — delivered in phases, handed over.
Embedded SRE capacity: upgrades, security patches, incident response, continuous improvement.
A few lines is enough — stack, cloud, team size, and what's currently painful. We'll reply within a working day with a short plan and a fixed-fee audit proposal.
sales@softfix.in
Phone
+91 81890 10044
Address
1st Floor, CP/140, Viraj Khand-4, Gomti Nagar, Lucknow, Uttar Pradesh 226010
to help our experts understand your business objectives and create your customized plan.